Pharmacy Market Segment: Prescription and OTC Leading the Way
The pharmacy market segment analysis divides the industry into prescription drugs, OTC medications, vaccines, and wellness products. Among these, prescription drugs remain dominant due to the growing burden of chronic conditions.
OTC products, however, are seeing robust demand as consumers embrace preventive care and self-medication. This dual demand is creating balance across different segments, ensuring strong and sustained market performance.
FAQ:Q1: What are the main segments of the pharmacy market?A1: Prescription drugs, OTC medications, vaccines, and wellness products.
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